Ecommerce & CMS consultant · Copenhagen

I work in Danish and English

Ecommerce and CMS consulting for Shopify, Optimizely and Dynamicweb.

I’m a Copenhagen-based consultant architect and .NET developer. I help mid-size and large businesses choose, integrate and untangle their ecommerce and CMS platforms, with backend integrations to CRM and other third-party systems, order management and custom development in C#.

  • Shopify
  • Optimizely CMS
  • Optimizely Commerce
  • Dynamicweb
  • Umbraco
  • WooCommerce
  • .NET
  • C#
  • Azure Functions
  • Azure Service Bus
  • Azure SQL
  • CRM integration
  • Order management
  • Content management
Services

What I help with

Five areas, one thread: ecommerce and CMS platforms that have to work with the rest of the business.

  1. Shopify

    Architecture, integrations and custom apps for Shopify and Shopify Plus, so the store keeps up with the business behind it.

    • Shopify
    • Shopify Plus
    • Admin API and webhooks
    • Headless storefronts

    Shopify consultant and architect

  2. Optimizely

    Architecture, upgrades, migrations and integrations for Optimizely CMS and Commerce.

    • Optimizely CMS
    • Optimizely Commerce
    • Content modelling
    • Upgrades and migrations

    Optimizely consultant and architect

  3. Dynamicweb

    Architecture, data integration and custom C# development on Dynamicweb for ecommerce, CMS and PIM.

    • Dynamicweb
    • Ecommerce
    • CMS
    • PIM

    Dynamicweb consultant and architect

  4. Backend integrations

    CRM, order management and third-party integrations that keep working when one of the systems does not.

    • CRM integration
    • Order management
    • Third-party APIs
    • Azure Service Bus

    Backend integrations for ecommerce and CMS

  5. Custom development

    APIs, services and platform extensions in .NET and C#, built to be tested, deployed and handed over.

    • .NET
    • C#
    • Azure Functions
    • Azure App Service

    Custom development in .NET and C#

How it works

A free 30-minute call first

  1. A free 30-minute call

    You describe one system and share a diagram if you have one. I tell you the three things I would look at first. No pitch; if I am not the right person, I will say so.

  2. A written scope

    If a deeper look makes sense, I send a short proposal: what I will do, what I need from you, the timeline and the price. You decide; there is no obligation.

  3. The work

    I do the review, the advisory work or the development as agreed, and report in writing.

Projects

Selected work

About

An architect who also writes the code

Portrait of Radwan Atassi
Copenhagen

Commerce is rarely one system. It is a platform, a CMS, a CRM, an order flow and a dozen third-party services that all have to agree. I design how those parts fit together and stay easy to change — clear boundaries, explicit data ownership, and no more operational complexity than the problem needs.

My day-to-day engineering work is backend and cloud, mostly .NET and Azure. I advise on platform choices, integrations, order management and content architecture without being tied to any one platform.

Based in
Copenhagen, Denmark
Employed at
Clever
Focus
Shopify · Optimizely · Dynamicweb · .NET
Languages
English, Danish, Arabic
Writing

Latest articles

Free resources

Checklists and guides for systems that keep running

Contact